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How much is Borjomi in Georgia, and why is it expensive in Russia?

The price at home and where the markup abroad comes from.

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Short answer

In Georgian shops a half-litre bottle of Borjomi usually costs around 2-3 GEL, several times cheaper than in Russia. In Russia it is an imported product: transport, customs clearance and distributor and retail markups are added, and the ruble-to-lari rate has changed a lot in recent years.

Borjomi: the gorge and its mineral water faq-cover-prices-and-budget.png

Why

  1. Borjomi is extracted and bottled in Georgia, so there are no import costs locally.
  2. In Russia the price of an imported product includes logistics, clearance and several layers of markup.
  3. Georgian mineral water was banned in Russia from 2006 to 2013, during which the market and prices shifted.

Details

Buy Borjomi in ordinary shops and supermarkets; it costs more at tourist kiosks. You can recognise the genuine water by its branded label with the deer.

People also ask

  • How much does Borjomi cost in Georgia?

Sources

Prices were collected in September and early October 2026 and are given as ranges; they vary between shops and districts.

Borjomi: the gorge and its mineral water