🏨 How can hotels in Georgia attract more guests via Yandex.Maps? Optimize the card – increase bookings!
🔥 Why is it important to promote a hotel on Yandex Maps?
Georgia is a country where millions of tourists come every year. These are not only travelers, but also business travelers, expats, businessmen coming to forums and conferences. Almost all of them look for accommodation through online maps, because they do not know the areas and do not navigate the city.
Now imagine: a person comes to Tbilisi or Batumi for the first time. He does not know the area, he has no friends who could suggest a good hotel. What does he do? Opens the maps.
📢 According to Statista, 70% of tourists from Russia and the CIS choose Yandex Maps to search for accommodation, cafes, attractions and taxis. They trust this service as much as Yandex.Taxi and Yandex.Delivery.
How does a tourist choose a hotel?
🔹 A family with children is looking for a hotel in Batumi by the sea. They enter the query: "Hotel by the beach in Batumi". They see your profile with photos, room descriptions, routes and reviews - and immediately book a room.
🔹 A business traveler comes to Tbilisi for a few days. He enters "Business hotel near the center", finds a profile with good reviews, breakfast, Wi-Fi and parking - and makes a choice.
🔹 A backpacker is traveling around Georgia and is looking for a budget hostel. He enters "Hostel in Kutaisi", compares ratings, reviews, photos, prices - and stays with you.
📌 Conclusion: if you don’t have a designed and optimized card in Yandex.Business, your hotel doesn’t exist for 70% of tourists and you’re losing customers without even knowing it!
Yandex Business – a tool that brings more bookings
📈 What are the benefits of an active profile?
✅ Ease of search – the client builds a route directly from Yandex.Maps.
✅ More trust – users choose hotels with reviews and photos.
✅ Advantage over competitors – Yandex algorithms promote cards with a full and active profile.
✅ Increased bookings – cards with photos and reviews receive 3 times more orders!
📢 Do you want tourists to choose you?
We will help you promote your business on Yandex.Maps:
📌 We will fill out the profile 100%
📌 We will optimize the card for key queries
📌 We will set up the collection of reviews and improve the rating
🚀 Sign up for a consultation – and new clients will start finding your hotel!
How to make a hotel card attractive?
👉 Fill out your profile 100%
Name, address, contacts, booking links.
The client should immediately understand what rooms you have, what amenities are offered, whether breakfast is included, whether there is parking and transfer.
👉 Use high-quality photographs
Users choose with their eyes. 86% of people do not book a hotel without photos.
Add photos:
✔ Interior and rooms
✔ Lobby, reception and restaurant
✔ View from the window (if the hotel is by the sea - this is your trump card!)
✔ Additional services: breakfast, swimming pool, gym, terrace
👉 Work with reviews
✔ The more reviews, the higher the card in the search.
✔ Reply to all reviews - this increases trust.
👉 Mention key benefits
✔ Proximity to tourist sites, the beach or the city center
✔ Transfer from the airport
✔ Free breakfasts
👉 Update information regularly
Add promotions, special offers, seasonal discounts.
✔«Book for 3 nights - free transfer»
✔ «10% discount on long-term stay»
How to promote through reviews?
Reviews are the basis of trust in the tourism business. The more of them, the higher your rating, which means you are chosen more often.
✅ Encourage guests to leave reviews.
✅ Reply to all comments.
✅ Add keywords to responses - this promotes the card in search.
📌 Fact: hotels with a large number of reviews receive 60% more bookings.
💡 Do you want your hotel to attract maximum guests?
Contact us - we will conduct a free audit of your card, identify errors and suggest what to improve!
Additional tool: website for rent!
Reviews and ratings on maps are important, but where should a tourist book a room?
💡 If you don’t have a website, guests go to competitors!
📢 The best solution is a rented business card website!
✔ Ready-made landing page with SEO optimization
✔ Link with Yandex.Maps and booking system
✔ Fixed fee without hidden costs
🚀 Want to attract even more guests? 📌 Leave a request – and we will prepare a website for your hotel!
🔥 If you miss a tourist, he will go to a competitor!
Every day your hotel loses customers if:
❌ No card in Yandex.Maps – tourists simply won’t find you.
❌ The profile design is weak – without photos, reviews and prices the card seems unreliable.
❌ Missing keywords – the hotel doesn’t make it to the TOP of the search.
❌ Competitors work with reviews and ratings – and your profile is empty.
📢 It's time to fix this!
✔ Optimize the card – add everything you need.
✔ Collect reviews – they increase trust.
✔ Work with the rating – the higher the rating, the more bookings.
✔ Add the site to rent – tourists should see more information and book immediately!
🚀 We will promote your hotel on Yandex.Maps and attract more guests.
Take action today!
Frequently asked questions
Yandex.Maps is one of the main tools for finding accommodation for tourists. If your card is not there, potential guests simply will not know about you and will choose competitors.
At least once a month. Add current photos, update prices, publish promotions and news so that your profile is interesting and noticeable.
Yes! Guests trust reviews and choose hotels with a high rating. Regularly work with reviews - collect new ones, thank guests and respond even to negative comments.
Actively ask guests to leave reviews after check-in and check-out, use QR codes in rooms, offer bonuses for feedback.
With proper optimization of the card, the first results can be seen in 2-4 weeks - visibility will increase, the number of calls and bookings will increase.
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ואם כבר מדברים על צילומים - אל תשאירו את זה רק ל"עיצוב" או "ביקורות". זה צריך להיות יותר אישי, יותר חסר כחל. אנשים רוצים לראות שהמקום חי, שהם ירגישו חלק מזה! מדהים כמה פרטים קטנים יכולים לשנות את התחושה הכללית.
אז אני תוהה - איך אפשר להמחיש את האווירה המקומית יותר דרך Yandex? מה, איזה טיפ יש לכם למלון קטן שלא יכול להתחרות עם הגדולים?