Methodology for the "TOP Shopping Places in Georgia" ratings

The “Top Shopping Places in Georgia” category brings together rankings of shopping locations — from large shopping malls to markets and specialized souvenir stores. The methodology is based on the general principles of the Madloba system and adapted to the specifics of the shopping segment: demand seasonality, differences between tourist and local audiences, and the importance of up-to-date information (address, opening hours, venue format).

What objects are included in the “Top Shopping Places in Georgia” category

The category includes places for shopping presented in open sources and meeting the requirements for information accuracy.
Considered:

• shopping malls and large shopping complexes;
• markets (food, clothing, farmers’, etc.);
• souvenir, ceramics, and gift shops.

To participate in the rankings, the object card must contain up-to-date contact details (if applicable), address/geolocation, opening hours, and a description that makes it possible to correctly determine the venue format. Objects without stable public data may not be included until sufficient information becomes available.

What rankings are included in the “Top Shopping Places in Georgia” category

Main data sources

Public sources and external signals

Only open and publicly available data is used when forming the rankings. The main source of reviews and basic information about places is public listings (including Google Maps). Additionally, information from open directories and publications is taken into account, as well as information posted on the official pages of the venues.
Reviews are analyzed in RU / EN / KA to account for different audience segments.

What signals are considered in the shopping category

Key indicators

Specifics of the “Top Shopping Places in Georgia” category

Shopping segment characteristics

Shopping locations are often chosen for convenience (location and opening hours), format (mall, market, specialized store), and purchase purpose (everyday goods or souvenirs). In addition, during tourist periods, demand and audience behavior change noticeably.

Working with conflicting data

How rating discrepancies are handled

Ratings across different platforms may vary due to differences in audience composition and shopping scenarios (everyday purchases, tourist visits, holiday periods). Therefore, when forming rankings, a combination of independent signals is used.

New places in the ranking

How new venues are included

New retail outlets and locations may be included in the ranking based on public sources and editorial review, even if there are still few user reviews in the catalog.

Rankings update

How often the category is updated