Google My Business – free promotion of companies in local search

Want your business to be found on Google Maps? Learn how to set up and promote Google My Business to attract customers and increase sales.


Google My Business is a tool every business should use

GMB is a free platform that allows businesses to manage their presence on Google Search and Maps.

💡 I am sure: if your business is not on Google, it does not exist for customers. When people search for the nearest dentist, cafe or car service, they open Google Maps. This is where decisions are made about buying, visiting and trusting the brand.

📌 So the first step is to add your business to the platform.

But a properly designed profile is not just filling in fields with an address. It is systematic work with reviews, regularly updating information, publishing promotions and events. This is your digital office, which should be as attractive as your physical business.

And if you think that it is enough to simply create a card and forget about it, you are already losing to your competitors.

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🔥 What if your card is not created correctly or was not created at all?
This is a loss of customers every day. We will help you check your profile, identify errors and improve your business visibility in Google.

👉 Apply for a free Google Business Profile audit right now!


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📍 Why is Google My Business important for local businesses?

Just think about it: where do your customers look for information?
📍 70% of users start searching for products and services in Google
📍 82% of people trust companies with high ratings and reviews
📍 60% of users choose companies from the TOP-3 in local search

The service allows you to:

✅ Be visible to customers when they search for goods and services
✅ Improve your reputation and manage reviews
✅ Attract traffic to offline stores and points of sale
✅ Take leading positions in local search for free

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📢 Want your business to attract customers from Google Maps?

We will help you stand out from the competition!

✔ We will design a card according to all Google rules
✔ We will optimize the description, keywords and photos
✔ We will set up a strategy for working with reviews
✔ We will improve visibility so that customers find you first

🔹 Result?

More visitors – the card will be in the top positions
Increased sales – customers make purchasing decisions faster
Increased reputation – proper work with reviews increases trust

👉 Don't lose potential customers!
Order business promotion on Google Maps right now!

🚀 GMB Features That Help You Attract Customers

Google provides many tools that allow you not only to appear in search, but also to actively interact with the audience. Let's look at the key ones:

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1️⃣ Profile Management

You can specify the address, opening hours, phone number, links to the website and social networks. This is the first information that customers will see.

But it is important not just to fill out the card, but to update it!
✅ Changes in opening hours? Add them.
✅ New menu or services? Update description and prices.
✅ Did you do renovations? Post new photos!

📸 Fact: Businesses with up-to-date photos receive 35% more clicks and 42% more requests for directions.


довольная клиентка в салоне красоты, крупным планом экран смартфона в руках у мастера, где на экране видна оценка пять звезд.jpg

2️⃣ Working with reviews

Reviews are one of the key factors of trust. 82% of users make decisions based on the company's rating. Working with negative reviews is a separate art, and we will teach you how to do it correctly.

🔹 Respond to all reviews – both positive and negative

🔹 Ask customers to share their impressions, but not in an intrusive way

🔹 Use reviews in marketing – for example, post them on social networks

Don't knowhow to organize feedback collection?
We will train your team to work with clients correctly so that your business rating grows and trust increases.



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3️⃣ Publications and promotions

Google allows you to post event announcements, promotions, news and special offers.

🔹 Opened a new branch? Write about it.
🔹 Launched a discount on products? Make a publication.
🔹 Added a new service? Customers should know!

Businesses that update information regularly receive 50% more interactions.



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4️⃣ Visual component: photos and videos

Google statistics show:

✔ Profiles with photos receive 42% more requests for directions.
✔ 35% more clicks on the site.

🔹 Add real photos of your team, products, interior.

🔹 Upload videos to show the work process or make a virtual tour.

🔹 Update content regularly to keep your profile looking lively and relevant.

Photos are the first thing a client sees. Make them high quality!




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5️⃣ Analytics and statistics

Google shows:

📊 How many people found your business

📊 What queries people search for you by

📊 Which photos and posts get the most attention

Use this data to understand what works best.





📊 How does Google My Business set you apart from your competitors?

If your card is updated and contains complete information, publications, photos and reviews, then customers are more likely to choose you.

More than 60% of users click on businesses from the TOP-3 search. But if you have few reviews, the card looks empty or does not update - you will not see your business in the top positions.

💡 It is also important to understand what factors influence ranking. Google takes into account three key criteria:

  • Relevance – how well the card matches the customer’s request
  • Distance – the closer the business is to the customer, the higher it is shown.
  • Popularity – the more reviews, updates, photos and interactions, the higher your rating.


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📌Let's look at a real case from my practice:

Fashion boutique added to Google My Business:

✅ Photos of the new collection.

✅ Opening hours and contacts.

✅ Customer reviews.

✅ Promotion – 10% discount for new customers.

Result? 30% increase in traffic!

💡 Correct card design = increase in customers without advertising costs.

📢 Having trouble setting up your profile?
We will help you fill out the card correctly and promote your business on Google Maps!

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💡 Want to understand all the intricacies of local business?

Take our course, where we will analyze all the promotion tools and teach you how to attract clients through cards.

Why is it important to start right now?

The sooner you start working with Google My Business, the sooner customers will find you.

✅ It's free!

✅ It's easy - even without experience, you can create and set up a profile.

✅ It's effective - thousands of people are looking for businesses right now.

📌 Don't delay! Fill out your profile, work with reviews and be the first on Google.

❓ Frequently asked questions

🔹 1. How to add your business to Google My Business?
Go to Google My Business, click "Manage now", enter your business details and go through verification.

🔹 2. How to raise your card higher in Google search?
✔ Fill in all the details.
✔ Regularly publish news and photos.
✔ Collect and respond to reviews.
✔ Analyze statistics and improve your card.

🔹 3. Is it possible to delete a negative review?
You can't delete it, but you can respond correctly. A polite response and an offer to solve the problem will improve your reputation.

🔹 4. Why do competitors have a higher rating, although their card is worse designed?
Google evaluates not only the completeness of the profile, but also the activity of customers: clicks, reviews, routes. Be active - and your rating will increase.

🔹 5. How to add products and services?
Go to your Google My Business account, open the Products tab, add a description, photos and prices.

📌 Want to bring your business to the TOP? Leave a request for a free audit - we will tell you how to improve your profile! 👉 Get an audit


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21 comments

  • M
    Margaret
    Regularly updating your business information and actively engaging with reviews on Google My Business could really boost visibility and improve customer trust.
  • მაია
    აქტიურობა კლიენტებთან მიმოხილვებზე პასუხების და ინფორმაციის განახლების გზით ნამდვილად ახდენს პოზიტიურ ეფექტს მომხმარებლის მოზიდვაზე და ბიზნესის რეპუტაციის გაძლიერებაზე.
  • T
    Tamazi
    Добрый день! Подскажите, как часто стоит обновлять фотографии в Google Мой Бизнес для наилучшего результата?
  • C
    Cem
    Being in a remote area often makes it challenging for customers to find local businesses. With the ability to update company hours and address on Google My Business, it seems like it would be much easier to keep potential customers informed. Is there any particular advantage to adding photos that would make it especially useful for attracting more customers?
  • О
    Оксана
    Стоит ли регулярно добавлять новые фотографии, если у бизнеса уже есть несколько популярных изображений?
  • G
    gennady_kochev1987
    Интересно, как много времени потребуется на регулярное обновление информации и взаимодействие с клиентами.
  • L
    laylao
    Regularly updating business information and engaging with reviews on Google My Business sounds like a great way to increase customer trust and visibility.
  • N
    Nino
    შესანიშნავი რჩევები ბიზნესის ინფორმაციის მართვისა და მომხმარებლებთან აქტიური კომუნიკაციისთვის Google მარკეტში, რაც ზრდის როგორც მომხმარებლის რაოდენობას, ისე კომპანიის რეპუტაციას.
  • Г
    Галина
    Недавно попробовала использовать Google Мой Бизнес, чтобы помочь своему другу с продвижением его небольшого кафе. Особенно понравилось, как просто обновлять информацию о компании, добавлять новые фото и следить за отзывами. Очень удобно видеть аналитику, которая показывает, как часто люди находят карточку в поиске. Это действительно помогло привлечь новых посетителей и получить больше положительных отзывов.
  • მალხაზი
    Google My Business არის შესანიშნავი ინსტრუმენტი ადგილობრივი ბიზნესისთვის. მაინტერესებს, რამდენად ხშირად უნდა ვაახლებო ინფორმაცია ან ვპასუხო შეფასებებს, რომ მაქსიმალური შედეგი მივიღო? ასევე, არის თუ არა ფოტოების დამატება მართლაც ასეთი მნიშვნელოვანი კლიენტების მოზიდვისთვის?
  • V
    Vern
    Updating my business information on Google has really helped boost visibility. Noticing more customers finding me through Maps and Search. Regularly adding photos and interacting with customer reviews has made a difference. It's crucial to keep the details up-to-date; it feels like maintaining a good reputation requires constant attention, but it's worth it for the increase in customers.
  • В
    Валентина
    Есть сомнение насчет тезиса о видимости бизнеса в поиске и на картах. Неужели наличие карточки в Google Мой Бизнес автоматически гарантирует её успешное продвижение? Вполне возможно, что конкуренция слишком высокая, и для выделения потребуется нечто большее, чем просто актуальные данные и фото.
  • В
    Валентина
    Очень полезно знать, как эффективно управлять своей карточкой в Google Мой Бизнес. Особенно понравилось, что можно быстро обновлять информацию и отвечать на отзывы. Это действительно помогает оставаться на связи с клиентами и поддерживать хорошую репутацию.
  • В
    Валентина
    Очень полезно знать, как эффективно управлять своей карточкой в Google Мой Бизнес. Особенно понравилось, что можно быстро обновлять информацию и отвечать на отзывы. Это действительно помогает оставаться на связи с клиентами и поддерживать хорошую репутацию.
  • Д
    Димка
    Создал карточку для своего небольшого заведения в Google Мой Бизнес и был приятно удивлён, как это помогло привлечь новых посетителей. Всё оказалось довольно просто: добавил фото, расписание и следил за отзывами. Особенно полезно было видеть аналитику и понимать, как люди находят нас. Теперь обновляю информацию регулярно, и это действительно работает.
  • დაჩი
    Google ჩემი ბიზნესი მართლაც გამოსადეგია ბიზნესის ადგილობრივი პოპულარიზაციისთვის. მართვის მარტივად შეცვლა და განახლება კომპანიაზე მიმდინარე ინფორმაციის იძლევა. ეს მნიშვნელოვანია ჩემთვის, რადგან უკეთესი თვალთახედვის შესაძლებლობა ჩნდება. მომხმარებელთან ურთიერთობა, განსაკუთრებით რევიუებზე პასუხი, შესაძლებლობას იძლევა უფრო მეტად ჩავერთოთ მომხმარებლებთან კომუნიკაციაში. ამას გარდა შემთხვევობრივად ხომ არ იცით, ფინანსურად რა უჯდება ასეთი სერვისის გამოყენება?
  • G
    Gloria
    Is it really necessary to constantly update the data and add photos for better visibility on Google? It seems like a lot of effort for small businesses.
  • C
    clairebennett1990
    Is there any specific way to handle negative reviews in Google My Business to turn them into a positive experience for customers?
  • М
    Миша
    Интересно, насколько регулярно нужно обновлять информацию в Google Мой Бизнес? Мне кажется, если делать это слишком часто, может показаться, что у компании нестабильный график или постоянные изменения. Как найти правильный баланс, чтобы поддерживать актуальность информации и не отпугивать клиентов?
  • В
    Вадим
    Как часто нужно обновлять данные и добавлять новые фотографии, чтобы поддерживать оптимальную видимость бизнеса?
  • E
    Elvina
    Не знала, что Google Мой Бизнес так важен для локального продвижения! Статья открыла мне глаза на то, как много возможностей эта бесплатная платформа предоставляет для бизнеса. Особенно впечатлило, как регулярное обновление информации и работа с отзывами могут существенно повысить видимость компании в поиске. Приятно удивило, что даже такие простые действия, как добавление свежих фотографий или анонсирование акций, могут увеличить посещаемость и клики. Теперь понимаю, как важно быть на виду у потенциальных клиентов, и как легко это сделать, используя все инструменты Google Мой Бизнес.